Enrollment offices across the country have unique challenges when it comes to summer melt — factors that are specific to their institutions. Here are five questions Capture Higher Ed recommends asking when considering your university’s distinctive melt situation. 1....
In the recent webinar, Banish the Buzzwords: Practical and Powerful Digital Strategies for Higher Ed, Capture Higher Ed experts in student recruitment, university advancement and communications came together to discuss how to use digital advertising across all...
How should graduate recruitment professionals use social media and e-marketing to assist in their important work? This is the question tackled in the recent Capture Higher Ed webinar, Social Media and Digital Marketing: Tips to Boost Your Graduate Recruitment. For the...
In the recent webinar, New Generation, New Expectations: Retaining Generation Z in Higher Education, Capture Higher Ed marketing expert, Sean Hill, used research compiled by two professors at Southeast Missouri State University to discuss what Gen Z wants from their...
Recruiting and enrolling international students takes more than simply dusting off the passport, hopping on a plane and talking with prospective students. In fact, there are many ways to engage international students without leaving the country. This was the subject...
Is your university introducing new academic programs this fall? If so, are you doing all the things necessary to prepare for a successful launch? In a recent Capture Higher Ed webinar, Jack Klett, Capture’s director graduate and online initiatives, and Jamie Gleason,...
For the recent webinar, By The Numbers: Why Your Website is Your Most Underutilized Solicitation Channel, Capture Higher Ed Director of Philanthropic Initiatives Kevin Bauman dives into the data behind alumni website activity. “ ’By the Numbers’ will be presented, as...
In the recent webinar, Relationships Matter: Using Data to Increase Graduate Enrollment, Capture Higher Ed’s Amanda Scott, senior director of market management, and Jack Klett, director of graduate and online initiatives, presented ways graduate enrollment offices can...
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