Tag: Online Recruitment

Recruiting the Stealthy Online Student

Recruiting the Stealthy Online Student

According to surveys, there are more than 23 million students in the United States who have some college credit but are not enrolled at a…

New Year, New Agenda: Saving Private Colleges

New Year, New Agenda: Saving Private Colleges

New Year’s is a time for resolutions. Here’s one for saving private colleges: “think differently.” Why? To avoid closure or merger. Two days into the…

Capture’s Top Graduate and Professional Studies Blogs of 2018

Capture’s Top Graduate and Professional Studies Blogs of 2018

Capture Higher Ed experts examined, reported and blogged about the issues and challenges surrounding graduate and professional enrollment with increased vigor in 2018. They discussed everything…

Are Discounting Strategies Sustainable Long Term?

Are Discounting Strategies Sustainable Long Term?

The National Association of College and University Business Officers (NACUBO) released a 2016 Tuition Discounting Study last year. The discounting strategies study, which surveys scholarship and…

Higher Ed Branding: How to Become More Gen Z Friendly

Higher Ed Branding: How to Become More Gen Z Friendly

Students of Generation Z were born between 1995 and 2012 and represent about 75 million Americans. Though younger than millennials, Gen Zers are already reshaping higher education…

A Case for Experimentation in Enrollment Management

A Case for Experimentation in Enrollment Management

In his book, The Victory Lab, author Sasha Issenberg describes a certain consulting industry that thrives on the ambiguity of not knowing what works. “It…

Five Questions To Ask Before Centralizing Your Online Education

Five Questions To Ask Before Centralizing Your Online Education

In an article for Inside Higher Ed, Dr. Joshua Kim opened with a paradox that emerged from a recent survey on distance learning — “online…

Social Media and Branding: How One School Made Sports a ‘Content Hub’

Social Media and Branding: How One School Made Sports a ‘Content Hub’

Branding: it’s what we do now. Here’s a story of how one small college in Alabama got the attention of not only their students —…

How to Recruit Online Students – Progressive IDs and Partial Fills

How to Recruit Online Students – Progressive IDs and Partial Fills

Capture Higher Ed recently completed a year-long campaign to help a large metropolitan research university recruit online students using Capture Behavioral Engagement (CBE), marketing automation…

Online Programs Are Popping Up in Some Surprising Fields

Online Programs Are Popping Up in Some Surprising Fields

In recent years, one of the most interesting online education trends has been the emergence of degree programs in specialized, often surprising, disciplines. While areas…