Tag: Graphic Design

Gender Marketing: How Men and Women Receive Messages Differently

Gender Marketing: How Men and Women Receive Messages Differently

Gloria Moss’s Gender, Design and Marketing: How Gender Drives our Perception of Design and Marketing offers some critical information on how differences in gender affect…

Designing for Generation Z: Captivate Today’s Tech-Savvy Teens

Designing for Generation Z: Captivate Today’s Tech-Savvy Teens

For colleges and universities, engaging Generation Z is continually top of mind. As a designer, I have to work strategically when creating your school’s designs…

The Digital Natives: Getting To Know Generation Z

The Digital Natives: Getting To Know Generation Z

Capture Higher Ed kicked off its inaugural enrollment technology conference, Jan. 16-17, with a keynote presentation by Ryan Jenkins, an internationally recognized speaker on Millennials and Generation…

Reaching Generation Z: Make Content They Will Watch and Share

Reaching Generation Z: Make Content They Will Watch and Share

With the ease and availability of streaming services, young people are watching less TV and are spending a lot of time using video streaming services.…

10 Graphic Design Trends That Emerged Over the Past Year

10 Graphic Design Trends That Emerged Over the Past Year

Remember 2017? Seems like it was just last year ... with its Cactus Prints, Voice-Enabled Tech (Alexa and Siri), Fidget Spinners and Unicorn everything (thanks to…

Creative Roundup: 10 Blogs for Design Inspiration and Information

Creative Roundup: 10 Blogs for Design Inspiration and Information

Part of being a designer is keeping up with the latest trends in design, and the Internet is full of fantastic blogs and resources to…

10 Emerging Graphic Design Trends of 2017, Part 2

10 Emerging Graphic Design Trends of 2017, Part 2

In part 1 of this blog, I discussed the first five of 10 graphic design trends that are either emerging or poised on the horizon…

10 Emerging Graphic Design Trends of 2017, Part 1

10 Emerging Graphic Design Trends of 2017, Part 1

We’re almost halfway through 2017, and just like every other year, graphic design trends have already come and gone. So far, 2017 has been the…

5 Tips to Jumpstart Your Creativity

5 Tips to Jumpstart Your Creativity

All creatives have those days where they just feel uninspired or stare at a blank document hoping for an idea. It happens to the best…

Building a Killer Brand Manual, Part 2: Messaging

Building a Killer Brand Manual, Part 2: Messaging

Building a brand manual that provides detailed guidelines for the design elements of your brand is crucial. (Check out part 1 of this blog for…