Tag: Graduate Recruitment

Where IS Everybody? Social Media, Of Course!

Where IS Everybody? Social Media, Of Course!

For colleges reaching out to kids, we at Capture Higher Ed have long known that social media is one of the best ways to do…

Made in the USA: The Headaches of International Student Admissions

Made in the USA: The Headaches of International Student Admissions

For so many U.S. colleges and universities, international student admissions has become a key focus of enrollment strategy over the past 10 years. As The…

How to Attract and Help the Adult Learner

How to Attract and Help the Adult Learner

This time of year, students everywhere are doubling down on researching colleges. They buy books to help them make the right choices — and there…

How to Recruit Online Students – Progressive IDs and Partial Fills

How to Recruit Online Students – Progressive IDs and Partial Fills

Capture Higher Ed recently completed a year-long campaign to help a large metropolitan research university recruit online students using Capture Behavioral Engagement (CBE), marketing automation…

More Knowledge or a Better Job? The Debate Over an Efficient Education

More Knowledge or a Better Job? The Debate Over an Efficient Education

An ongoing argument in higher education concerns what students need from a college education? A broad liberal arts education? Or a career-related education? Or both?…

Relationships Matter: Using Data to Increase Graduate Enrollment

Relationships Matter: Using Data to Increase Graduate Enrollment

In the recent webinar, Relationships Matter: Using Data to Increase Graduate Enrollment, Capture Higher Ed’s Amanda Scott, senior director of market management, and Jack Klett,…

How to Find a New Niche of Prospective College Students

How to Find a New Niche of Prospective College Students

At Capture Higher Ed, we have created nearly a dozen ways to communicate with prospective college students in real-time. Capture Behavioral Engagement (CBE) alone offers…

Diminishing Returns: Spending More Money to Get More Students? Why?

Diminishing Returns: Spending More Money to Get More Students? Why?

Law of Diminishing Returns (a principle in economics): at any given stage of technological advance an increase in productive factors (as labor or capital) applied…

Are Nontraditional Students the New Normal?

Are Nontraditional Students the New Normal?

Back in a September episode Morning Edition, NPR reported on some research surrounding nontraditional students and “the new normal” when it comes to enrollment demographics.…

The 3 Biggest Challenges Facing Grad Enrollment

The 3 Biggest Challenges Facing Grad Enrollment

Jack Klett, Capture Higher Ed’s new director of graduate and online initiatives, recently was asked what he thought were the biggest challenges facing graduate enrollment…