With Capture Email Marketing services, we create and send branded, personalized emails with targeted content to students segmented by their status. How a prospective student responds to each email (e.g. opens, clicks on a link, etc.) dictates the next message we send.
Capture conducts several A/B tests throughout the campaign, using the resulting data to make adjustments and improve conversion rates. We provide our partners with real-time tracking through Engage 3.0 and deliver an in-depth analysis at the end of each campaign.