Resource Category: Webinars

By the Numbers: Why Your Website is Your Most Underutilized Solicitation Channel

By the Numbers: Why Your Website is Your Most Underutilized Solicitation Channel

Institutions across the country are questioning ROI from traditional solicitation channels. Cutting back on old-standbys would be stressful if you didn't know: -20% of alumni…

Trending: 10 Emerging Design Strategies for Higher Ed

Trending: 10 Emerging Design Strategies for Higher Ed

Ready to spruce up your website? Want to add something special to your direct mail pieces? Or even introduce some virtual campus tours? It's time…

Banish the Buzzwords: Practical and Powerful Digital Strategies for Higher Ed

Banish the Buzzwords: Practical and Powerful Digital Strategies for Higher Ed

Digital buzzwords and acronyms abound making the right selection of digital advertising difficult to navigate. Proving the impact of your digital spend is even harder.…

Relationships Matter: Using Data to Increase Graduate Enrollment

Relationships Matter: Using Data to Increase Graduate Enrollment

Here is what we know with certainty: The more a prospective graduate student feels a personal connection to an institution or academic program, the more…

Transfer Mania: Tips to Meet Your Transfer Student Goals

Transfer Mania: Tips to Meet Your Transfer Student Goals

It's February, and once again we have reached that dreaded time of the year when the flow of first year applications has slowed to a…

Seek & Deploy: Modernizing Graduate Student Search

Seek & Deploy: Modernizing Graduate Student Search

Traditional graduate student search is no longer working. But that's okay because we now have powerful new tools to optimize and modernize the search for…

5 Ways Affinity Is Key To Succeed In FY19

5 Ways Affinity Is Key To Succeed In FY19

It's not too late to meet and exceed your goals in FY19. Register for this webinar to learn how adding affinity data through marketing automation…

The Art of Communication – Capture Higher Ed

The Art of Communication – Capture Higher Ed

What kind of thought goes into the email campaigns we create for partners? A lot. Our content writers are trained in not only the fundamentals…

Developing Alumni Relationships that Drive Participation

Developing Alumni Relationships that Drive Participation

The right message at the right time is often NOT a solicitation. Alumni want to feel like more than a checkbook but the high costs…

The State of Graduate Enrollment Management

The State of Graduate Enrollment Management

Graduate Enrollment Management (GEM) continues to evolve and change as there is increasing adoption of the GEM model by institutions across the country. The integrated…