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‘Capture Cares’ for The Neighborhood House in Louisville

‘Capture Cares’ for The Neighborhood House in Louisville

At the beginning of the month, Capture Higher Ed employees started an internal initiative called Capture Cares, a committee dedicated to cultivating opportunities for employees to embody Capture’s core values through volunteerism in the local community. Our first...
Time to Change Your Planned Giving Marketing Program?

Time to Change Your Planned Giving Marketing Program?

In a recent post on his company’s blog, Nathan Stelter, vice president of business development for the planned giving consulting firm, The Stelter Company, discusses the discomforts, difficulties, risks and opportunities associated with change — in this case, change...
2018 ICAA Summer Conference: Capture is Headed to Cleveland!

2018 ICAA Summer Conference: Capture is Headed to Cleveland!

Next week, Capture Higher Ed will be in beautiful Cleveland, Ohio for the 2018 ICAA Summer Conference, August 1-3, at the Marriott at Key Center. This year, the Independent College Advancement Associates, better known as the ICAA, is celebrating its 60th anniversary...
Do Older, High-Capacity Alumni Visit Your Website?

Do Older, High-Capacity Alumni Visit Your Website?

Advancement 101 says capacity tends to concentrate in older alumni — those who still value handwritten notes and enjoy telling stories about the campus before air-conditioning. If higher capacity skews to older generations that did not grow up in the Internet Age, do...
Meet Us in NYC: Capture is Headed to CASE Summit 2018!

Meet Us in NYC: Capture is Headed to CASE Summit 2018!

This Sunday, Capture Higher Ed will be in New York City for CASE Summit 2018, a three-day conference that brings together university advancement leaders from across the country. This year’s event is July 15-17 at the New York Marriott Marquis. Representatives of...
America is More Philanthropic Than Ever – but Americans are not!

America is More Philanthropic Than Ever – but Americans are not!

According to the Giving USA 2018 Annual Report on Philanthropy, total giving in the U.S. surpassed $400 billion for the first time ever. Great news! However, overall pledge rates remained flat. If America had an advancement office, annual giving is treading water...
Calling the Winning Plays for University Fundraising

Calling the Winning Plays for University Fundraising

While marketing automation has proven to be successful and influential in the corporate world, its potential for university advancement is only now coming into focus. Capture Higher Ed brings this influential technology to university fundraising with Capture...
3 Best Strategies for University Advancement Marketing

3 Best Strategies for University Advancement Marketing

Advancement offices often compete for resources from the on-campus marketing department. At times, it is a difficult balance between competing priorities and maintaining composure in a solicitation calendar. The question isn’t whether marketing and institutional...
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