Category: University Advancement

Bloomberg Gives Largest Gift Ever to a University – $1.8 Billion

Bloomberg Gives Largest Gift Ever to a University – $1.8 Billion

In the Sunday issue of the New York Times, billionaire and higher-education philanthropist Michael Bloomberg explained why he’s giving $1.8 billion to Johns Hopkins University…

Why Wealthy Donors Stop Giving – In Their Own Words

Why Wealthy Donors Stop Giving – In Their Own Words

Over 25% of wealthy households self-reported they stopped giving to a nonprofit they supported the year prior. Cultivating meaningful relationships has never been more important…

Top 5 Tips for Making the Most of Giving Tuesday

Top 5 Tips for Making the Most of Giving Tuesday

The annual national Giving Tuesday, which each year lands on the Tuesday after Black Friday, is on Nov. 27. Do you have a plan in…

Alumni Online Behavior: Where Are They On Your Site?

Alumni Online Behavior: Where Are They On Your Site?

An institution’s website is often compared to a billboard on the information superhighway. But the site should be more than a faded, static billboard. Leveraging…

Are You Calling the Right Alumni?

Are You Calling the Right Alumni?

One of the most common questions in gift officer interviews involves how the candidate handles rejection. Why? Because blind discovery calls come with a heavy…

How To Seize the Day (of Giving) — Six Strategies

How To Seize the Day (of Giving) — Six Strategies

The annual Day of Giving can be an exciting time in the development office. Facebook Live interviews, student events, alumni receptions … the list goes…

Flexible Giving Accounts Could Increase Gifts by 30%

Flexible Giving Accounts Could Increase Gifts by 30%

A recent blog by Perry Wasserman on the National Association of Charitable Gift Planners website previewed a possible “flurry of legislative activity” in November and…

Study: Half of Wealthy Households Have no Philanthropic Plan

Study: Half of Wealthy Households Have no Philanthropic Plan

A newly published study — The 2018 U.S. Trust Study of High Net Worth Philanthropy — reports that high-net-worth (HNW) households increased the amount they…

Tailoring Strategies for Today’s Donors: A Planned Giving Conversation

Tailoring Strategies for Today’s Donors: A Planned Giving Conversation

At the recent American Council on Gift Annuities Conference in Seattle, brothers Jeremy and Nathan Stelter of the planned giving consultancy firm, the Stelter Company,…

Gender Marketing: How Men and Women Receive Messages Differently

Gender Marketing: How Men and Women Receive Messages Differently

Gloria Moss’s Gender, Design and Marketing: How Gender Drives our Perception of Design and Marketing offers some critical information on how differences in gender affect…