University Advancement

Where to Next? Putting the President on a Plane

Where to Next? Putting the President on a Plane

Every year we put the president on a plane for advancement related events. Maybe it is to visit snow bird alumni in Florida. Maybe it…

Why the Day of Giving Coincided With the Rise in Technology

Why the Day of Giving Coincided With the Rise in Technology

It is all hands on deck for university advancement offices across the country for the annual Day of Giving. We recently outlined six strategies to…

How To Seize the Day of Giving — Six Strategies

How To Seize the Day of Giving — Six Strategies

The annual Day of Giving can be an exciting time in the development office. Facebook Live interviews, student events, alumni receptions … the list goes…

Looking for New Major Gift Prospects? Try Your Website

Looking for New Major Gift Prospects? Try Your Website

On their regular Passionate Giving Blog, Richard Perry and Jeff Schreifels of the donor relations consulting firm Veritus Group recently reposted a blog that discussed…

Modern Tools for 2018 Planned Giving Marketing

Modern Tools for 2018 Planned Giving Marketing

In January, the planned giving blog Stelter Insights outlined three trends in planned giving marketing to look for in 2018. All would seem to benefit…

Charitable Behavior: Are Your Appeals Under-Delivering on Emotion?

Charitable Behavior: Are Your Appeals Under-Delivering on Emotion?

In a blog earlier this year for Hilborn: Charity eNews, the president of a new social enterprise research firm discussed charitable behavior in North America.…

Eternal Fundraising: Do Your Campaigns Ever End?

Eternal Fundraising: Do Your Campaigns Ever End?

An article earlier this year on the news website, Inside Philanthropy, reported on a survey of 600 fundraisers — mostly in higher education — that…

Two Minutes to Make Gift Officers More Successful

Two Minutes to Make Gift Officers More Successful

We’ve all see them … schools gearing up for major campaigns saying, “Come join our team as we launch the campaign of the century!” Traditional…

Hiring (or Becoming!) the Perfect Remote Employee

Hiring (or Becoming!) the Perfect Remote Employee

As alumni and friends become more dispersed across the country, several advancement offices at colleges and universities are hiring more remote gift officers — regional…

Presentations From Past CASE Conferences Are An Excellent Resource

Presentations From Past CASE Conferences Are An Excellent Resource

With the 2018 CASE Kentucky Conference coming to Louisville in December and the 2019 CASE District VI Annual Conference slated for Denver in January, the tendency…