Category: Graduate & Professional Studies

NAGAP Session Summary: Graduate Recruitment Strategies that Make the Dean’s List

NAGAP Session Summary: Graduate Recruitment Strategies that Make the Dean’s List

The new issue of Perspectives, NAGAP's magazine for graduate enrollment professionals, features session summaries from this past April's 2018 NAGAP Annual Conference in New Orleans. On page…

How To Increase Your CBE Adoption Score — Four Easy Wins

How To Increase Your CBE Adoption Score — Four Easy Wins

Capture Higher Ed partners who use Capture Behavioral Engagement (CBE), our special brand of marketing automation for higher education, are seeing a new number in…

Boosting Graduate Enrollment with Marketing Automation

Boosting Graduate Enrollment with Marketing Automation

Graduate enrollment officials at colleges and universities across the country are researching new and better ways to recruit and enroll prospective grad students. Some graduate…

How To Enroll Students You Never Knew Were Interested

How To Enroll Students You Never Knew Were Interested

“We’re here to help. Are you interested in grad school? Yes or no.” Sometimes, it’s beneficial to just ask the question. That’s what one Capture…

Top Higher Education Marketing Conferences of 2018

Top Higher Education Marketing Conferences of 2018

We at Capture Higher Ed have attended and plan on attending some of the top higher education marketing conferences of 2018. Below you can find…

Capture’s WSJ Interview: Talking Enrollment and Data

Capture’s WSJ Interview: Talking Enrollment and Data

“The website evolves and adjusts based on behavior. Somehow, almost magically, what I want to see is going to show up in front of me.”…

Supporting Your Recruitment Strategy with Digital Tools

Supporting Your Recruitment Strategy with Digital Tools

Is it sometimes difficult to imagine how dynamic content — toasters, popovers, image swaps and web retargeting — might be used to promote your graduate…

Congrats to our Partners Receiving 2018 CASE Awards!

Congrats to our Partners Receiving 2018 CASE Awards!

As a designer, I’m a sucker for great brand design. [Cue all the heart eyes emojis.] Branding can have a HUGE impact on how a…

Do You Know the Behavioral Patterns of Your Website Visitors?

Do You Know the Behavioral Patterns of Your Website Visitors?

Capture Behavioral Engagement (CBE) not only monitors behavioral patterns on our partner’s websites, but also gives us good insight as to who the actual visitor is…

Recruiting International Graduate Students in the Digital Age

Recruiting International Graduate Students in the Digital Age

Recruiting international graduate students is a challenge, especially in recent years as international enrollment in graduate schools has dipped. Grad schools need to find new…