Graduate & Professional Studies

Managing Multi-Channel Marketing for Higher Ed, Part 2

Managing Multi-Channel Marketing for Higher Ed, Part 2

At Capture Higher Ed’s inaugural Resolve Enrollment Technology Conference in January, Dana Simmons of Stetson University gave a fascinating presentation on using multi-channel marketing for…

Managing Multi-Channel Marketing for Higher Ed, Part 1

Managing Multi-Channel Marketing for Higher Ed, Part 1

At the Resolve Enrollment Technology Conference, Capture Higher Ed’s first-ever enrollment technology conference this past January, Dana Simmons of Stetson University hosted a session titled,…

Working Professionals and the New Geography of Master’s Degrees

Working Professionals and the New Geography of Master’s Degrees

By 2022, according to the executive summary of research by the Education Advisory Board (EAB), “master’s degrees will account for nearly a third of all…

Craft A Marketing Campaign to Boost Your Online Enrollments

Craft A Marketing Campaign to Boost Your Online Enrollments

In 2015 — not that long ago, really — the Online Learning Consortium published a report where they found that online enrollments continued to outpace overall…

More Knowledge or a Better Job? The Debate Over an Efficient Education

More Knowledge or a Better Job? The Debate Over an Efficient Education

An ongoing argument in higher education concerns what students need from a college education? A broad liberal arts education? Or a career-related education? Or both?…

More Colleges Looking to GPS Programs to Combat Revenue Gap

More Colleges Looking to GPS Programs to Combat Revenue Gap

At Capture Higher Ed’s first-ever Resolve Enrollment Technology Conference earlier this year, Capture’s own Amanda Scott and Ken Sigler along with Beth Keserauskis, vice president…

What About Graduate Students? Capture Helps Recruit Them Too

What About Graduate Students? Capture Helps Recruit Them Too

At Capture Higher Ed, we’ve talked a lot over the years about undergraduate enrollment. But what about graduate student recruitment? After all, graduate degrees are…

Make Your Graduate Recruitment Practices More High Tech

Make Your Graduate Recruitment Practices More High Tech

More and more experts are recommending that grad schools implement strategies found in undergraduate admission offices and the business world to update and reform outmoded…

Get a Richer Picture of the Students Visiting Your Site

Get a Richer Picture of the Students Visiting Your Site

Capture Behavioral Engagement (CBE) not only monitors behavioral patterns on our partner’s websites, but also gives us good insight as to who the actual visitor is…

Meet Us in New Orleans: Capture Is Headed to NAGAP!

Meet Us in New Orleans: Capture Is Headed to NAGAP!

Next week, Capture Higher Ed will be in New Orleans at the Association for Graduate Enrollment Management's 2018 NAGAP Annual Conference. This year’s four-day event,…