Disrupting Enrollment

Supporting Your Recruitment Strategy with Digital Tools

Supporting Your Recruitment Strategy with Digital Tools

Is it sometimes difficult to imagine how dynamic content — toasters, popovers, image swaps and web retargeting — might be used to promote your graduate…

Recruiting the Stealthy Online Student

Recruiting the Stealthy Online Student

According to surveys, there are more than 23 million students in the United States who have some college credit but are not enrolled at a…

Do You Know the Behavioral Patterns of Your Website Visitors?

Do You Know the Behavioral Patterns of Your Website Visitors?

Capture Behavioral Engagement (CBE) not only monitors behavioral patterns on our partner’s websites, but also gives us good insight as to who the actual visitor is…

A Smarter, Automated Way To Send Direct Mail

A Smarter, Automated Way To Send Direct Mail

CBE is the innovative marketing tool that makes all of the other tools in your kit — even your older, more traditional tools — smarter,…

What Is A Data Scientist?

What Is A Data Scientist?

Int he Fall of 2016, Capture Higher Ed’s very own Dr. Thom Golden and Dr. Brad Weiner debuted The Weight List, a podcast dedicated to…

Sweet Briar’s Sweet Enrollment Success

Sweet Briar’s Sweet Enrollment Success

Here’s some enrollment success news from Capture Higher Ed partner, Sweet Briar College: the incoming first-year class for the 2018-19 academic year has increased by…

Top 6 Tips to Texting Potential Students with Mongoose

Top 6 Tips to Texting Potential Students with Mongoose

How many times do you see it on social media? A friend makes a great point — one you agree with heartily — but he…

Capture Partner on Track to Increase Enrollment by 31%

Capture Partner on Track to Increase Enrollment by 31%

One of Capture Higher Ed’s current partners — a mid-size independent, exclusively undergraduate liberal arts college in the Midwest — was locked in a downward…

Merging Colleges: Now is Not too Early for Some Institutions

Merging Colleges: Now is Not too Early for Some Institutions

Recently, I talked about the “college bubble,” and I alluded to the fact that we’re beginning to see merging colleges in order for them to…

Birth Rates and Bubbles: Higher Ed’s Challenge of Finding Freshmen

Birth Rates and Bubbles: Higher Ed’s Challenge of Finding Freshmen

This month, The Atlantic published an article with a rather ominous title: “Here’s How Higher Education Dies”. It isn’t the first time that higher ed…