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Episode 7 – Driving in the Rear View: Predicting Success in New Student Markets

Episode 7 – Driving in the Rear View: Predicting Success in New Student Markets

How do you recruit in new markets using predictive models that are built on your enrollment history? If you have never enrolled a student from…

Adopting an Abundant Enrollment Management Outlook

Adopting an Abundant Enrollment Management Outlook

A prominent theory in enrollment management hinges on a vivid typology of the Gen Z prospective student as existing in a state of perpetual distraction.…

Social Media and Recruitment: Best Practices in Action

Social Media and Recruitment: Best Practices in Action

Prospective students at different points in their decision journey are going to use social media in different ways. But the overarching theme for all of…

Capture Book Club: What We’re Reading, Vol. 1

Capture Book Club: What We’re Reading, Vol. 1

Learning something new is a three-step process that usually operates on its own timetable — meaning you can learn practically anything within a relatively short…

Capture Bowl Season: The University of Toledo

Capture Bowl Season: The University of Toledo

Who always wins a bowl game? The admissions team. The University of Toledo lost the Camellia Bowl, 31-28, to Appalachian State University, Dec. 17, after…

Analytics, Data Science, Big Data: Are We Talking About the Same Thing?

Analytics, Data Science, Big Data: Are We Talking About the Same Thing?

During a recent episode of The Weight List, Capture Higher Ed’s data science podcast, Dr. Thom Golden and Dr. Brad Weiner headed over to Bellarmine University…

Facebook Event Blows Up Pitt Financial Aid Pages … In A Good Way

Facebook Event Blows Up Pitt Financial Aid Pages … In A Good Way

With Capture Behavioral Engagement (CBE), our partners know how many visitors are checking out their website and who they are. They can monitor this activity…

4 Ways to Better Understand Gen Z

4 Ways to Better Understand Gen Z

Generation Z: They were born after 1996. They have an attention span of eight seconds. And most of them went straight from sucking their thumbs…

Every Enrollment Management Team Needs a Partner

Every Enrollment Management Team Needs a Partner

December, 2006. I remember this time well. It was our annual Christmas lunch provided by my boss at the time. He was the director of…

Capture Bowl Season: Western Kentucky University

Capture Bowl Season: Western Kentucky University

Western Kentucky University did more than dominate the University of Memphis in the Boca Raton Bowl on Dec. 20. They also dominated the Internet. On…