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Capture Partner is Getting Great Results from Email and Dynamic Content

Capture Partner is Getting Great Results from Email and Dynamic Content

One of Capture Higher Ed’s partners — a mid-size private, Catholic, liberal arts college located in the Northeast — is making the most out of their Capture tools like email and dynamic content. The school, which has partnered with Capture for six years to help drive...
Testing the Influence of Higher Ed Email Campaigns

Testing the Influence of Higher Ed Email Campaigns

There’s a central doubt some colleges and universities have about Capture Higher Ed that comes in the form of the question: Were the students who inquired, applied and enrolled going to inquire, apply and enroll anyway? Did Capture actually drive those students to...
How To Increase Your CBE Adoption Score — Four Easy Wins

How To Increase Your CBE Adoption Score — Four Easy Wins

Capture Higher Ed partners who use Capture Behavioral Engagement (CBE), our special brand of marketing automation for higher education, are seeing a new number in their Daily Visitor Reports — a CBE Adoption Score. What’s this all about? After CBE tracks a partner’s...
Time to Change Your Planned Giving Marketing Program?

Time to Change Your Planned Giving Marketing Program?

In a recent post on his company’s blog, Nathan Stelter, vice president of business development for the planned giving consulting firm, The Stelter Company, discusses the discomforts, difficulties, risks and opportunities associated with change — in this case, change...
Boosting Graduate Enrollment with Marketing Automation

Boosting Graduate Enrollment with Marketing Automation

Graduate enrollment officials at colleges and universities across the country are researching new and better ways to recruit and enroll prospective grad students. Some graduate enrollment managers are looking to new practices being implemented in undergraduate...
Freshman Sense of Belonging: Paying Attention to Attrition, Part II

Freshman Sense of Belonging: Paying Attention to Attrition, Part II

Yesterday we explored the issues of college freshman retention; today we’ll look at some successful programs — and talk about how Capture Higher Ed can help. The first thing to do, and by far the most important: build freshman sense of belonging. The University of...
2018 ICAA Summer Conference: Capture is Headed to Cleveland!

2018 ICAA Summer Conference: Capture is Headed to Cleveland!

Next week, Capture Higher Ed will be in beautiful Cleveland, Ohio for the 2018 ICAA Summer Conference, August 1-3, at the Marriott at Key Center. This year, the Independent College Advancement Associates, better known as the ICAA, is celebrating its 60th anniversary...
How To Enroll Students You Never Knew Were Interested

How To Enroll Students You Never Knew Were Interested

“We’re here to help. Are you interested in grad school? Yes or no.” Sometimes, it’s beneficial to just ask the question. That’s what one Capture Higher Ed partner did during the recent enrollment cycle to gauge interest and enroll students in its graduate studies...
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