Capture Blog

11 Memes Only Admissions Teams Will Get

11 Memes Only Admissions Teams Will Get

At Capture Higher Ed, we love our admissions friends. Many Capture employees have even sat right where you are, and have faced some of the…

How To Cheat at Predictions, Part 4: Predicting Enrollments Using Prospects

How To Cheat at Predictions, Part 4: Predicting Enrollments Using Prospects

Welcome to the grand finale of “How To Cheat at Predictions,” a series that sprang out of a lively conversation among Capture Higher Ed’s data…

How To Cheat at Predictions, Part 3: Predicting Closer To the Target Date

How To Cheat at Predictions, Part 3: Predicting Closer To the Target Date

This is the third installment of “How To Cheat at Predictions,” a look at four ways Capture Higher Ed’s competitors make their predictive models look…

How To Cheat at Predictions, Part 2: Training and Testing A Model With the Same Data

How To Cheat at Predictions, Part 2: Training and Testing A Model With the Same Data

Welcome to Part 2 of a four-part series we’re calling “How To Cheat at Predictions.” So, your predictive model isn’t as accurate as Capture Higher…

How To Cheat at Predictions, Part 1: Using Leakers

How To Cheat at Predictions, Part 1: Using Leakers

When Capture Higher Ed’s data science team mingles with the company’s sales force, sparks fly … mostly in a good way. During a recent meeting,…

Envision A One … With 340 Zeros To the Right

Envision A One … With 340 Zeros To the Right

On the Weightlist, Capture Higher Ed’s podcast about new technologies and enrollment management, data scientists Thom Golden and Brad Weiner often highlight different numbers that…

Smiling Models vs. Genuine Happiness: The Importance of Custom Photography

Smiling Models vs. Genuine Happiness: The Importance of Custom Photography

They say a picture is worth a thousand words, so when marketing your institution, make sure each of those words count. All too often, designers…

Snapchat: New Age Marketing for College Admissions

Snapchat: New Age Marketing for College Admissions

As marketers we are being told time and time again how the next generation needs to be marketed to in a different way. Gen Z…

Introducing Envision: Next Generation Predictive Modeling for Colleges

Introducing Envision: Next Generation Predictive Modeling for Colleges

Multiple machine-learning algorithms … Rapid iteration … More accurate predictions ... Smarter decisions … With Envision, Capture Higher Ed has released higher education’s first ensemble…

Open Data: Finding 40,000 New Asteroids … Without Trying

Open Data: Finding 40,000 New Asteroids … Without Trying

During a recent episode of The Weightlist — Capture Higher Ed’s podcast that conversationally mines the areas between data, new technologies and enrollment management —…

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